Meet The Team

Owner & Founder

Louie van Beljon

Louie, a passionate angler with deep roots in South Africa, began fishing as a young boy and was competing at senior competitive levels by the age of 21. With over 25 years of hands-on angling experience, he founded Hiper Fishing to share his knowledge, techniques, and love for the sport. Today, Louie is dedicated to growing the angling community through Hiper Fishing, helping others discover the excitement, challenge, and rewards of freshwater fishing.

Brand Ambassador

Pieter Oberholzer

Pieter is a proud ambassador not only for Hiper Fishing but for the sport of angling itself. With a wealth of knowledge and years of experience, he has been an integral part of Hiper Fishing since the early days of product development in 2021. A passionate and dedicated angler, Pieter is always eager to embrace innovation, test new products, and help push the boundaries of modern fishing.

Brand Ambassador

Lourie Louw

Lourie is a proud ambassador for Hiper Fishing, bringing over 8 years of carp fishing experience to the team. He began his angling journey in the U.S. at a competitive level and has worked closely with Hiper Fishing throughout the product development process. Passionate and hands-on, Lourie is always eager to assist with new innovations and thoroughly test products to help ensure top performance on the water.

Brand Ambassador

Joshua van Beljon

Joshua, son of Louie and his right-hand man, has been fishing since he was old enough to walk. With a deep passion for the sport and a strong sense of dedication, he plays a key role in Hiper Fishing’s ongoing innovation. Joshua loves exploring new waters and testing products across the USA, bringing energy, insight, and the next generation’s perspective to the Hiper Fishing team.

International Ambassador

Wicus Fourie

Wicus brings a wealth of experience and knowledge to the Hiper Fishing team. Based in Australia, he has over 25 years of competitive angling experience across specimen, bank, and pole fishing. A next-level angler with a deep passion for the sport and product development, Wicus proudly represents Hiper Fishing on the international stage, continuously pushing boundaries and promoting innovation in the angling world.

International Ambassador

Ian McMillan

Ian, now based in Australia, has a deep love for the sport of fishing. He began his angling career in 2006 and has since competed at various levels, bringing a wealth of experience to the Hiper Fishing team. Known for his passion, positivity, and commitment to the sport, Ian is a valuable contributor to product testing and development, always eager to support and grow the angling community.

Brand Ambassador\ Web designer

Wouter Fouche

Wouter is a fresh face in the world of carp fishing—and he’s already hooked. An enthusiastic and inspirational angler, he’s always eager to explore new waters, chase big fish, and test the latest products. In addition to his growing passion for fishing, Wouter is also the creative force behind Hiper Fishing’s online presence, delivering top-quality web design and helping us make a strong digital impression.